Diners and consumers have more options than ever.  From full-service dining to online food ordering, and from food trucks to drive-throughs, most consumers can access whatever they want, wherever they want it. Toss in new options from grocery stores, convenience stores and home chefs, and the foodservice market is becoming more and more crowded.

You’re already doing a great job responding to your customers’ needs, but what are the untapped opportunities? How can you attract new customers and drive repeat visits? These new insights from our partners at BrandSpark International, will help you stay a step ahead of the competition.

The Discerning Diner: What Canadians want from their foodservice experience asks more than 900 Canadians about their dining out habits, delving into three areas:

1.  Why do they choose to eat out?
2.  How do they want to interact with restaurants?
3.  What new service models will they respond to?

Interested in learning more? Pick up our new report today! Free for members.


Chris Elliott is the Senior Economist for Restaurants Canada; he manages and produces a comprehensive research program that has made Restaurants Canada a leading source of information for and about Canada’s $89-billion foodservice industry. Chris produces a number of member reports that analyze key industry trends and economic forecasts. He also provides research to support Restaurants Canada’s lobbying efforts on issues that affect foodservice operators – from payroll taxes to food costs. Chris has worked with Restaurants Canada for 20 years, has a Bachelor of Arts and Master Degree in Economics and specializes in economic modeling and forecasting.